AutoCAD Imagery - Loft Bed
Autodesk needed to challenge their audience’s expectations of AutoCAD by demonstrating the software’s 3D design capabilities. We designed a bespoke concept product image in 3D to support this goal, which would be used across various campaigns and events.
Project:
AutoCAD Imagery - Loft Bed
Deliverables:
8k Loft Bed Render;
What we did
To produce a unique image, the team first had to design a concept product in sufficient detail to have technical integrity for an audience of product designers, engineers and architects.
We also went through the same process to design a speaker separately, as featured in the second half of the video below that shows the animations we developed for motion-driven assets.
the team